A criação do conhecimento como base da competitividade de uma rede de negócios
DOI:
https://doi.org/10.22478/ufpb.1809-4775.2018v14n1.40722Resumo
Os países emergentes têm um fraco sistema doméstico de inovação, quando comparados com países desenvolvidos. O conhecimento gerado internamente não é suficiente para criar uma vantagem competitiva para as empresas nacionais no exterior. Nesse contexto, a internacionalização aparece como uma forma de obter conhecimentos estratégicos. O objetivo deste estudo foi de demonstrar a relação entre a formação do conhecimento coletivo, em uma rede de negócios, e a internacionalização das empresas de alta tecnologia de países emergentes. Por meio da revisão da literatura, identificou-se a existência de um gap teórico nos estudos sobre esse tema. Este artigo apresenta algumas propostas de pesquisa para superar essa insuficiência na literatura. Trata-se de uma pesquisa de natureza qualitativa, do tipo exploratória e descritiva. Para relacionar os conceitos mobilizados nesta pesquisa com algumas estratégias adotadas pela Embraer, utilizou-se o exemplo de sua internacionalização. A análise revelou que a Embraer foi internacionalizada por meio de estratégias coletivas de gestão do conhecimento, de produção e de expansão. Assim, este estudo demonstrou que, ao formar redes de negócios, as empresas de alta tecnologia de países emergentes podem compensar sua falta de vantagem competitiva e gerar conhecimentos, recursos e competências estratégicas em combinação com outras empresas.Downloads
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